Another wino

BusinessWeek seems to want to get into the wine business as the Wall Street Journal does (Link to the June article announcing this).  I've seen a couple of the columns so and they seem to be focused on the low end of the price spectrum, which is good.  When all you see is reviews of bottles costing $100 + it doesn't help much since most people (including me) can't afford to drink those day after day.
The column is written by Robert Parker so you'd assume the recommendations are decent.
Worth trying some of his recommendations.